Showing posts with label sales success. Show all posts
Showing posts with label sales success. Show all posts

Sunday, 16 November 2008

Successful Sales - How To Turn No Into Yes!

I have been writing articles over at http://www.ezinearticles.com/

You can too! Each article will contain a link to your website or blog and can help you secure quality free traffic. It is the best starting point for developing your SEO approach! Here is an article I have just submitted. It is 400 words long and I have submitted it under the category Business - Sales Training. Get writing: you'll be surprised how much you know! Turn your words into cash and become a published author for free! Here's my new article:-


Your sales approach: is it really working for you? Or could you fine tune it a little?
Everything about sales starts with you. And in business first impressions really do count! So check your dress and your address before you begin! Do you give a polished impression or are you a rough diamond?
Before you start work for the day check your mental attitude: are you feeling positive? Bright? Or negative and dull? This will require long term work on your self belief and developing for yourself Positive Mental Attitude.
Do you feel confident in your self? In your presentation? In the products you promote?
A good product self promotes so if you are failing to secure the success you deserve then seriously consider the product: it could well be you need to source a better product range and a better company!
Are you addressing the buyers? Do you sound confident? Are you in charge? Do you know your product information? Do you use your product? A car salesman will achieve great results by driving the car he sells: he will radiate good humour, confidence, professional knowledge from a standpoint of personal experience.
Sales presentation is both an art and a science.
Do you address your buyers by name? Do you consciously create rapport before launching into sales talk? Are you interesting? Do you have a story to tell? Can you give examples of how this product has solved problems for other clients? Letters of recommendation? Photos? A success portfolio?
Most important of all, and most neglected: do you listen? Do you let your client have their say? Talk less about your product sales message and listen a good deal more to your client's point of view and time without number you will close the sale and secure repeat sales for your company.
So skyrocket your sales today by working on your PMA, your self confidence, your knowledge of and belief in the quality of your product, polish your presentation, greet your buyer by name, smile, create rapport, and above all, be a good listener.
The sales person who listens will succeed. Be a listener!
What problems does your client have? What solution can you provide? Be bright, awake, top of the morning and truly expect to receive the order. I would rather buy from a cheerful genuine person than get a discount with a bad attitude! How about you?

Nothing succeeds like success!

Louise aka Zowoco
Zowoco Marketing

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Ebay self sabotage with sky high store fees - how to improve your seasonal sales with canny marketing promotions

Have you checked lately how much your ebay store is costing you in monthly fees?

Well take a look! Rhubarbrockstar was costing more per month in ebay selling fees than we were actually selling so it's time for a move back to the basic auction format! Perhaps you too can save by closing your shop and focussing on auctioning instead! Check it out.

This season bidders are flocking to online auctions to buy Christmas essentials from cards to decorations. What can you source at wholesale which you could auction on eBay and sell bigtime?

Don't miss out on the lucrative marketing sales rush up to Christmas even in the so-called credit crunch! Christmas spending is never in recession, I mean, do you really want to tell your friends "sorry guys but I need to cut back my spending..." No! Everyone will be spending bigtime this season on gifts and tableware so get yourself a pen and paper and jot down cool ideas of what you could be selling to maximise your profit potential in November and December this year.

It's not all doom and gloom!

Indeed, throughout the rest of any year we have to continually step up the marketing resources to convince folk to buy, buy again, keep on buying and tell their friends, but running up to Christmas no-one needs persuading to spend money! Just throw yourself in front of the annual spending stampede by figuring out what people want at what price, source it, sell it!

How do you cut through the multitude of competition for your product? Simple: ADD VALUE! Be the best offer for the best price by throwing something in free! And let your customers know you value them! Contact folk who spent with you this time last year. Offer them a loyalty discount or bonus.

Christmas is the great time of giving so regarding your marketing promotions you need to be giving added value constantly and not least in your overall customer service. Get folk to return and recommend YOU! Offer a unique package. Be the best!

No matter what you sell, you can close more sales this fall by offering more per dollar or pound than your rivals: put the giving back into Christmas!

Season's Greetings! Louise aka Zowoco
Zowoco Marketing

http://www.seoproelite.com/
Good Luck! :)


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Sunday, 11 May 2008

Perception Is Reality


I was never supposed to be a speaker, author and sales trainer. I was supposed to be a ballerina.


I grew up in Pittsburgh, PA. My mother has told me that when I was a small child I would constantly turn on the radio and dance. She said I had no sense of rhythm and so she enrolled me in ballet class. That was the beginning of a first career and a great passion.


As a child I danced with Pittsburgh Ballet Theater, always one of the child guests in Act I of Nutcracker. As I grew older, it was the corps de ballet, Snowflake and Waltz of the Flowers. I was even the Sugar Plum Fairy a few times!


At age17 I moved to New York City to dance, and like every artist in the City, needed a day job. At first I waited on tables. Then I found something more lucrative and more fun—telemarketing.


An ad in “Backstage,” the trade publication we would read to look for auditions, caught my attention. It was an ad for a telemarketing company. They would hire actors because actors can read scripts. (Hiring tip: If you are looking for a part time telemarketer—hire an actor.) The job was calling high-level executives and setting new business appointments. I got the job and was really good at it. Who knew? Ballet dancers don’t even talk.


Eventually the telemarketing company started to give me all the “hard leads,” the Presidents, the CEO’s, the people who “didn’t take cold calls.” I’d call them, up, get them on the line, have a great conversation and set up the meeting. It was fun and it was easy.


Years later when I started my training and coaching business I thought that all that was necessary was to show clients a system and help them write a good script and we would be finisheddone. Imagine my surprise upon discovering all of the human and psychological barriers people face when prospecting by telephone.


That sent me back to the basics to think about not only the system and scripts but also the thought process and mind set as well. I realized something fascinating.


At the time of that initial telemarketing job, I was 19, rather naive and inexperienced in the ways of the world. I lived in a small apartment with four other dancers. I made very little money. Yet, when I would pick up the telephone to call that CEO or President, believe it or not, I felt that I was superior. I may have been calling someone who made 100 times more money, someone who lived in a wonderful house or apartment, someone whom everyone would consider to be the epitome of success, yet I felt superior because I was an artist. My belief system at the time was simply that artists are superior in every respect. It never occurred to me that prospects would be anything but delighted to speak with me.


While my mind set and beliefs about the business and corporate world, my place in it and my “superiority” have changed drastically over the years, that belief system was what enabled me to successfully pick up the telephone and speak easily with high-level executives. Perception is reality. Although my life circumstances at the time were far from ideal I didn’t view it that way.


The thoughts and beliefs that you have about yourself directly impact your ability to perform and be successful. While it is not necessary to believe yourself to be superior, as once upon a time I did, it is imperative that you see yourself and your prospects as peers and equals. If you do not, it is time to change your thought patterns. Instead of thinking about how important your prospect is, think about all of the ways that your prospects and customers need you. Think about how you help. Think about the benefits that you bring. Start to see yourself as an equal with something of value to offer. Determine that your prospects will be happy to speak and work with you. Perception becomes reality.


I close with my all time favorite quote by Henry Ford who said:
“Either you think you can or you think you can’t and either way you’re right.”


© 2005 Wendy Weiss
Wendy Weiss, “The Queen of Cold Calling & Selling Success,” is a sales trainer, author, and sales coach. Her recently released program, "Cold Calling College", and/or her book, "Cold Calling for Women", can be ordered by visiting http://www.wendyweiss.com/ Contact her at wendy@wendyweiss.com. Get Wendy’s free e-zine at http://www.wendyweiss.com/
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